Communications, marketing, and project management that fuel your organization's success.

Need to take a few things off your to-do list?

"In addition to being an excellent writer, Corinne has played a big part in helping White Oak Pastures strategically plan and manage marketing campaigns. Understanding inventory, sales and fulfillment is not an easy task with vertically integrated production systems, but Corinne continues to think in big picture ways that ensure success.”

Project Management & Strategic Planning

To grow your operational & organizational bandwidth

Case Study

Agency Project Management

Content Workshop, a fast-growing SEO-focused content marketing agency, needed a project manager to strengthen client relationships, oversee the execution of deliverables, and coordinate the moving pieces for a growing number of brands. Pilot Light joined CW as Project Director, juggling client priorities and overseeing the workflow of a team of talented writers and designers.

“Content Workshop was drowning in tasks. The hectic nature of managing a team and delivering on our promises to our clients was causing frustration at the executive level.

With the arrival of Corinne, we instantly saw a dramatic change. Now our deadlines were being met, our clients were delighted and I had a refreshed sense of forward progress. I have no doubt that Corinne saved me hundreds of hours over the last couple years.

Corinne is extremely trustworthy–so much so that we give her full transparency into our operation. If she can give you 10% of the magic that she’s given us, you’ll see a huge return on investment.

Case Study

Startup Business Development

Unnamed Company (UC) is in the process of launching an ambitious digital product platform. Pilot Light has led branding and messaging discovery exercises with the startup team, advising on future marketing strategy. Pilot Light has also consulted on marketing tech stack, creating strategy for email automation, lead conversions, and CRM to meet UC’s fast-growing business needs.

Communications
& Copywriting

To support your marketing, sales, & operations

Further white labeled clips available upon request

Case Study

Inbound Marketing Materials

Restaurant365a restaurant technology company, needed a content marketing writer to ghostwrite compelling, top-funnel content. Pilot Light worked with SEO templates and internal SMEs to create relevant inbound marketing articles. Pilot Light also provided input for a website rewrite, compiled summaries of webinars, and interviewed R365 users to writer compelling, results-driven case studies.

Clip→ 11 Essential Techniques for Controlling Restaurant Food Costs

Case Study

Evolving Company Messaging

Unnamed Agency (UA) has maintained the same website for over two years, while experiencing breakneck growth and pivoting toward new service offerings. Pilot Light joined the team to distill communication strategy: where UA wanted to go next, and how to get there. Initial deliverables included brand positioning, buyer persona analysis, and key message mapping. Later deliverables included UA’s full website rewrite, one-year content marketing calendar, and launch of SEO-focused content.

Case Study

Fueling Ecommerce Growth

White Oak Pastures, a “radically traditional” farm in South Georgia and a nationally recognized leader in regenerative agriculture, is experiencing exponential growth in their D2C ecommerce retail. Pilot Light manages projects from email marketing sequences to automated workflows in Hubspot. Pilot Light also develops top-funnel blog content, printed recipes, and any external-facing farm communications. 

Clip→ What A Resilient Production System Looks Like

“I’ve been supervising freelance and staff writers for more than 25 years, so I have very high standards. Corinne is not only an excellent writer, she also has a strong business sense. After my initial input, she provides drafts that are on target. My subject matter experts and I rarely make changes to her first drafts. There is no back and forth with Corinne. She just gets it.”

Some of our past and current clients:

Interested in talking about what we can do for your business?